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Wednesday, 02/12/14 -
Sony today introduced a variety of exciting Cyber-shot cameras that pack an extraordinary amount of imaging power and range into compact, travel-friendly packages. The new line-up features the high-zoom H400 model, which is the world’s first compact camera with a long-reaching 63x optical zoom lens1, as well as the HX400V and H300 models, which boast 50x and 35x optical zoom, respectively. It also includes the new WX350 camera – the world’s smallest and lightest camera with a 20x optical zoom lens2 – and the competitively priced W800 model.


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Wednesday, 02/12/14 -
Sony Electronics new α6000 camera pushes the limits of mirrorless camera innovation, boasting the world's fastest AF performance1 at just 0.06 seconds. Even quicker than most professional DSLRs, the phenomenal autofocus speed of the α6000 camera is powered by Sony's advanced Hybrid AF system. The new model features a focal plane phase-detection AF sensor with an extremely wide autofocus coverage area – 179 focal points– that is teamed with high-precision contrast-detection AF. This potent combination allows the camera to accurately track and respond to a subject moving through nearly the entire frame, and to shoot at an eye-popping speed of up to 11 frames per second with continuous autofocus.


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Wednesday, 02/12/14 -
Olympus announces the development of two new M.ZUIKO lenses, adding to its award-winning PRO series line-up, the M.ZUIKO DIGITAL ED 7-14mm F2.8 PRO (14mm-28mm 35mm equivalent) and M.ZUIKO DIGITAL ED 300mm F4 PRO (600mm 35mm equivalent). Both Olympus lenses deliver first-of-its kind performance to the M.ZUIKO PRO series and are scheduled to launch in 2015.


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Wednesday, 02/12/14 -
Canon today introduced the EOS Rebel T5 Digital SLR Camera - the latest model in the company's popular EOS Rebel lineup. The new camera provides entry-level photographers with an affordable way to take their imaging skills to the next level. Incorporating an 18.0 megapixel CMOS (APS-C) image sensor and a high-performance DIGIC 4 image processor, the EOS Rebel T5 camera delivers improved functionality with the speed and high quality needed to create impressive images - even in low light.


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Wednesday, 02/12/14 -
Canon today announced the addition of the new super-zoom PowerShot SX700 HS and the adventure-ready, waterproof PowerShot D30 to the PowerShot line of compact digital cameras. The stylish and pocket-sized PowerShot SX700 HS camera features an impressive 30x optical zoom lens (equivalent to 25-750mm zoom range), built-in Wi-Fi®, and Near Field Communication (NFC™)1 capabilities helping to ensure high-quality images can be captured and easily shared. The PowerShot D30 camera is waterproof to a record-breaking 82-feet below sea level, giving the open water diver 23 more feet of depth to explore in their underwater environment. The PowerShot D30 camera is also temperature-resistant from 14 degrees to 104 degrees Fahrenheit and shockproof to 6.5 feet. A great travel companion, the PowerShot D30 camera's built-in GPS tracker remembers where and when photos were taken so images can be captured along with the date, time and location of each moment.


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Wednesday, 02/12/14 -
Building upon the success of the PowerShot G1 X digital camera, Canon today unveiled its new flagship PowerShot G1 X Mark II, a digital camera designed to meet the evolving needs of today's professional and advanced amateur photographers. Boasting a sensor that is 4.5x larger than a 1/1.7" sensor found in professional level point-and-shoot cameras, the PowerShot G1 X Mark II camera can produce high-quality images with a wide dynamic range. It features a new type of 1.5-inch, 12.8 megapixel High-Sensitivity CMOS sensor, made by Canon, allowing for optimum performance with an ISO range of 100-12800. This sensor, combined with the DIGIC 6 Image Processor, comprises the Canon HS SYSTEM resulting in faster autofocusing speeds over the PowerShot G1 X camera, allowing photographers to capture detailed, vivid images even in low-light conditions.


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Monday, 02/10/14 -
Sigam today announces the new generation of high image quality compact cameras "SIGMA dp" that incorporates a newly developed Foveon X3 direct image sensor (generation name: "Quattro"). Unique and without peer among image sensors, the Foveon direct image sensor is similar to traditional color film in that its multiple layers capture all of the information that visible light transmits. Along with Sigma's proprietary image processing technology, this sensor produces incredible resolution, precise gradation, gorgeous color, breathtaking realism with a 3D feel. In other words, full-bodied image quality.

Thanks to its optimized design featuring a fixed focal length lens and integrated body, the dp series offers both sensor and lens performance at the highest level. The result is full-bodied image quality. In addition to superior holding performance, the camera body offers a balanced shape, layout, and weight distribution. With all of its elements designed for image quality, the dp offers highly intuitive operation. Its complete and robust specification allows the photographer to concentrate fully on photography itself and leverage the camera's potential to produce outstanding images.



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Friday, 02/07/14 -
Today, Nikon Inc. announced the latest additions to its impressive lineup of COOLPIX cameras that offer incredible optics and great performance. With a myriad of easy-to-use, creative features, the 60x zoom COOLPIX P600 and 42x zoom COOLPIX P530 provide super-long zoom lenses and the versatility needed to capture images and Full HD videos both near and far. Additionally, the ultra-slim, 30x zoom COOLPIX S9700 and the powerful COOLPIX P340 provide exceptional image quality while fitting comfortably in any pocket.


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Friday, 02/07/14 -
Today, Nikon Inc. announced the rugged COOLPIX AW120 for those who demand as much from their cameraas they do from their adventure. Waterproof (up to 59 feet, 18m), shockproof (up to 6.6 feet, 2m) and freezeproof*(1) (down to 14°F, -10°C), the AW120 can handle practically any condition above or below sea level. Equipped with GPS technology, the COOLPIX AW120 letsthe user track their exploration down to the exact longitude and latitude of where an image was captured. Explorers can also stay connected when they're "off the grid"; with built-in mapping and an Electronic Compass to help navigate the unknown.


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